Business and Decisions tests

Choose from these 8 tests

What's My Risk Tolerance?

Risk tolerance quiz: 16 questions on how you react to uncertainty in everyday decisions, from cautious to bold. Self-knowledge, not financial advice.

What's My Entrepreneurial Style?

Entrepreneur personality quiz: 16 questions on how you innovate, take the initiative and handle risk in your own projects. Four entrepreneurial styles.

What's My Negotiation Style?

Negotiation style quiz: 16 questions on what you do when your interests clash with someone else's: compete, collaborate, yield, avoid or compromise.

Play the Prisoner's Dilemma: Will You Cooperate or Defect?

Play the prisoner's dilemma against a real strategy from Axelrod's tournaments, discover your own strategy and where it would rank in a simulated tournament.

What's My Investor Profile?

A free investor profile test: 16 questions about your personality around risk. This is a self-knowledge quiz, not financial advice.

Do You Understand Others or Feel With Them? Cognitive and Affective Empathy Test

16-question empathy test separating cognitive empathy (understanding others) from affective empathy (feeling with them), and what each means in a negotiation.

Which Cognitive Biases Shape Your Money and Negotiation Decisions?

A cognitive bias test with 12 everyday money and negotiation scenarios: measures your exposure to anchoring, loss aversion, sunk cost and the endowment effect.

Are You a People Pleaser? A Test to See if Saying No Is Hard for You

A 16-question people pleaser test: how hard saying no is for you, how much you seek approval, and how well you put yourself first and hold your ground.

There's a side of personality that only shows up when something is at stake: how you react to risk, what pushes you to take the initiative, or how you behave when your interests clash with someone else's.

This category explores that less visible, but very present, dimension, from deciding how to save money to launching your own venture or negotiating a deal.

Psychologist Daniel Kahneman, a Nobel laureate in Economics, showed together with Amos Tversky that the way we make decisions under uncertainty doesn't follow the purely rational model classical economics assumed for decades: losing something hurts psychologically more than gaining that same amount feels good, a bias they called loss aversion.

That asymmetry, together with how a decision gets framed, explains much of why two people with the exact same information can end up making completely different risk decisions.

Risk isn't a single trait

Later research also confirmed that risk tolerance isn't a single, fixed trait: it varies by domain (money, health, relationships, leisure) and sits alongside other personality factors like initiative, tolerance for uncertainty, or how someone handles disagreement with another person.

The tests in this category are a popular-science, orientation-only take on these personality traits.

They are not financial, business, or investment advice, they don't replace a qualified financial advisor and they don't determine your actual risk profile: they're a self-knowledge exercise about how you tend to behave, not a recommendation about what to do with your money or your business.

Sources

Kahneman, D., & Tversky, A. (1979). Prospect theory: an analysis of decision under risk. Econometrica.
Kahneman, D. (2011). Thinking, Fast and Slow. Farrar, Straus and Giroux.
Weber, E. U., Blais, A.-R., & Betz, N. E. (2002). A domain-specific risk-attitude scale: measuring risk perceptions and risk behaviors. Journal of Behavioral Decision Making.
Covin, J. G., & Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal.
Pruitt, D. G., & Rubin, J. Z. (1986). Social Conflict: Escalation, Stalemate, and Settlement.

Frequently asked questions

Are these tests financial or investment advice?

No. They're a popular-science take on personality traits related to risk and decision-making. They don't replace a qualified financial advisor and they don't determine an actual investment profile.

What does 'loss aversion' mean?

A concept described by Daniel Kahneman and Amos Tversky: losing something usually hurts psychologically more than gaining that same amount feels good, which explains many decisions that look irrational at first glance.

Is risk tolerance the same across every area of life?

Not necessarily. Research shows it can vary by domain (money, health, relationships, leisure): someone can be cautious with their savings and quite bold in other parts of their life.

Do these tests tell me whether I should start a business or invest?

No. They're a self-knowledge exercise about your personality style, not a recommendation about real business or money decisions, which should be made with specific information and, when needed, professional advice.

Do these tests have scientific backing?

They're inspired by real academic research on risk, decision-making, entrepreneurial initiative, and negotiation, but they're simplified, popular-science versions, not validated clinical or professional instruments.